Jack White decided to release latest single ‘Freedom at 21’ in an UP-inspired fashion.
To the dismay of environmentalists, the 7” single was strapped to a butt-load of helium balloons and released into the atmosphere. Apparently, only 10% of the balloons would’ve been recovered, which means that 30 singles have actually found an owner.
The track is from Blunderbuss, his upcoming debut solo LP. Score it on April 23 via Third Man, Jack’s own label .
Jack White will reach Australia in July for annual Winter music festival Splendour In The Grass.